Company Portrait
We are a long-established company of 350 years, but our history has been a stream of innovation, starting with the development of vitamin-fortified miso, hygienically bagged miso, and promoting expansion by the creation of the“Miko-chan”brand character. We have also commercialized freeze-dried, reduced-salt and salt-free miso, and was the first in the industry to establish a sales office in America.
On September 5, 2016, the company joined to be a part of Sapporo Holdings as a consolidated subsidiary for further growth and expansion. On July 1st, 2017, the company name and message was changed to "Shinsyu-ichi Miso Co., Ltd. " and "Delivering delicious delight and health to everyday life".
As Sapporo Group aims to achieve a company brand with shining individuality in the field of "Alcohol", "Food" and "Beverage", we will maximize and make the most of the synergy with Sapporo Group as one company responsibility of the "Food" category. We, "Shinsyu-ichi Miso", stand committed to delivering high-quality "delight and health" to the everyday life of our customers by expanding our business of miso, instant miso soup and freeze-dried products.
- 1662
- Founded as a sake brewery "Masumi" in Suwa, Nagano.
- 1916
- Establishment of Marutaka Factory in Suwa. Launch of miso production.
- 1938
- Establishment of Shinsyu-ichi Miso brand.
- 1952
- Great hit of vitamine-fortified miso. Production of first-ever bagged miso.
- 1963
- Introduction of character strategy. Birth of Miko-chan character.
- 1968
- First in industry to start selling freeze-dried products including miso.
- 1991
- First miso producer to branch out to America. Acceleration of overseas expansion.
- 2014
- First in industry to be accredited by FDA (Kofu Plant)
- 2016
- Joined Sapporo Group
- 2017
- Name change to Shinsyu-ichi Miso Co., Ltd.
Our history began in 1662, as a sake manufacturer of ‘Masumi’ in Suwa, Nagano, Japan. Applying our excellence of fermentation technology, we started our miso production in 1916 based on our founding spirit to contribute to human health.